Tuesday, November 11, 2008

Does Google have a problem with rank checking software?

I ve just found a very interesting article from webpro news . Please read the discussion below:

Recently, during a live chat Q&A, Googlers Matt Cutts and Maile Ohye, among others, faced the burning questions of webmasters around the world. Together, they put to rest some fears and myths, and confirmed some speculations. Below are the meatier results, with the straightest answers given first, followed by responses that were a bit on the ambiguous side, which we took the liberty of translating. Did you know there are about 200 factors that go into determining a site’s ranking in the search results? How about that Google made 450 tweaks to its algorithm last year?

Only one question during that session received conflicting answers from Googlers and wasn’t reconciled: Does the age of a website/domain affect its ranking?
Ohye answered this way: a site's reputation can be a indicator to search engines, but of course, it's not everything. Having a site for a long period of time can establish credibility with users, and as a search engine we also want to reflect this type of credibility. Of course, newer domains can also gain users and credibility. It seems like running a good site is a bit like running a reputable business. So yes, if your domain has been credible for years it can help. If you buy an old domain and put all your content on it in hopes of getting instant rankings, that's not the best idea.

But, when the question was rephrased from another webmaster, Cutts answered: In the majority of cases, it actually doesn't matter--we want to return the best information, not just the oldest information. Especially if you're a mom/pop site, we try to find ways to rank your site even if your site is newer or doesn't have many links. I think it is fair for Google to use that as a signal in some circumstances, and I try never to rule a signal out completely, but I wouldn't obsess about it.
Official translation: Sometimes, when we say it does.

GOOGLE STRAIGHT TALKD
301 redirects carry over PageRank?
Where appropriate, ranking signals will be transferred across 301 redirects (if the same page has moved from one URL to another). This may take some time, so you should probably leave the redirect in place as long as you have control over the URL.

How many 301 redirects are acceptable?
It's ok to chain a few together. The HTTP 1.0 standard allows for a maximum of 5 redirects for a URL, so keep it minimal.

Why do pages translated into different languages each have different rankings in their respective engines?
Google looks at content on a URL-by-URL basis, so even if you have translated top content from one language to another, Google might not treat it the same way as they would treat the original content. It's also possible that the translated content is not as relevant as other original content in that language. Generally speaking, making sure that your content is as unique and compelling as possible for the users in that target market is the best thing to do.

Do backlinks from bad sites negatively affect my PageRank?
Those links might be positively affecting your PageRank (PageRank does not go down from "bad" links like those from adult sites). In general, you don't have to worry about bad links like that which point to your site that aren't under your control.

How often does your search algorithm change?
We change the algorithms all the time - last year we had over 450 changes.

Could sharing an IP address with a bad site get my site penalized?
The situations where it would matter are when the server is overloaded (can't respond to your visitors) and when it's incorrectly configured (not returning your site to your visitors). But otherwise that is no longer a concern.

Does Google have a problem with rank-checking software?
Rank-checking software is against Google’s Terms of Service and could result in blocking your IP address, and it doesn’t really help, especially when it comes to personalized or geotargeted results.


CIRCUITOUS ROUTES AND TRANSLATIONS

Question: Is there PageRank boost from .edu or .gov links?
Google’s Answer: You don't get any PageRank boost from having an .edu link or .gov link automatically. If you get an .edu link and no one is linking to that .edu page, you're not going to get any PageRank at all because that .edu page doesn't have any PageRank.Translation: If the .edu or .gov page is linked to, then yes, because that webpage now has some authority, just like with any (non-.gov or .edu) page.

Question: Does a page load time play a crucial role in Google Page Ranking? If yes how important is it?
Google’s Answer: I think the more important issue here is user experience. If your site loads fast, your users will be happy; if it loads slow, users will be less happy. Make your users happy, right?
Translation: Yes, and as important as 200 other factors.

Question: Aaron D'Souza of the Search Quality team was reported as stating that publishing the same content on two separate geotargeted paths under your domain will not trigger the dupe content filters. Is this correct?
Google’s Answer: In general, in a case like that, we'd try to pick the best page based on various factors, including geotargeting and language choices. If that page is one which is also available for other geotargeting/language choices, we will generally try to pick the version that our algorithms feel makes the most sense.
Translation: Yes, we think.

Question: I have reported sites that clearly have paid links (e.g. the backlink page says "Advertising" above the link), but Google does not seem to take action. Why would that be the case? These are .orgs who are clearly selling their .org juice.
Google’s Answer: While paid links and spam reports are being taken very seriously by Google, the results may not be seen immediately for users or even not at all. This does not mean no action is being taken on the offending sites. Also, the TLD of the sites should not be a factor being taken into account. For this reason reporting both, web spam and PageRank passing link selling makes sense and contributes in an important way to the quality of Google's index.
Translation, partly based on .gov/.edu response: Google treats all top level domains the same, so a .org would have no more juice than a .com or .info. Further, clearly marked paid links (ones on pages labeled “Advertising”) are not necessarily violations of Google’s guidelines. If the links you reported were found to be nofollow links, then no action would be necessary. But keep trying to sabotage the competition. Business is war.

Question: Is it true that the fewer the links FROM your website, the more influence they have on the sites receiving those links?
Google’s Answer: PageRank is split up over the links from a page, but I would recommend not concentrating on this (as you won't be able to "measure" and act upon it anyway) and instead making your site as usable as possible for your visitors.Translation: Yes, the more you link the more the link juice passed on is diluted, but don’t go trying to figure out the formula in order to game the system. We’ll figure you out. We’re Google.

Question: Does getting a lot of comments in a blog help in being well indexed/ranked by Google?
Google’s answer: Having a lot of enthusiastic users commenting on your posts and doing so generating content on your site, certainly does not harm your rankings :-) Furthermore, a large fan base gives the webmaster a bit of independence from search engine traffic, which is the reason why generating original and compelling content in order to nurture a group of committed users is something I would highly recommend to any bloggerTranslation: Yes.

Question: Recently, you removed this suggestion: "Submit your site to relevant directories such as the Open Directory Project and Yahoo!" from your guidelines. Is there any chance that you will be discounting these kinds of links for ranking value in future?
Google’s Answer: There's always the chance that we'll discount directory links in the future. What we were seeing was quite a few novice people would see the "directory" recommendation and go out and just try to submit to a ton of directories, even if some of the directories were lower-quality or even fly-by-night directories that weren't great for users. Right now we haven't changed how we're weighting directory links--we've only removed the directory suggestion from the webmaster guidelines.
Translation: Possibly.

Question: Until recentley (the last six months or so) a high ranking was achievable by submitting articles to article directories (providing they were 40%-60% unique), it no longer seems to be the case. Have links from article sites been de-valued at all?
Google’s Answer: In my experience, not every article directory site is high-quality. Sometimes you see a ton of articles copied all over the place, and it's hard to even find original content on the site. The user experience for a lot of those article directory sites can be pretty bad too. So you'd see users landing on those sorts of pages have a bad experience. If you're thinking of boosting your reputation and getting to be well-known, I might not start as the very first thing with an article directory. Sometimes it's nice to get to be known a little better before jumping in and submitting a ton of articles as the first thing.
Translation: Yes.

Tuesday, January 23, 2007

metacafe.com is the best source

I have visited www.metacafe.com and I am very impressed with this site. We don't need to download the videos manually. They have a kind of software. Once it is installed in our computerl, they will automatically send new videos daily. We can save and play it anytime.
Try it...You will regret not trying it.
If you can create cool videos You will get paid. They have million clients. You will get paid if your videos get 20.000 views or visitors. It can be reached in a single afternoon.

Monday, December 18, 2006

How does Google detect Invalid clicks?

We always hear that Google has a sophisticated system to detect the invalid clicks, and result in termination of the cheaters' account. But, how can Google do that? In this post, I summarize those ways that Google depends on to detect whether the clicks on your site are invalid or not. Google will not first ban your account immediately. Rather, they will first flag your account and Google will keep a closer eye to your account. In some occasion, they may send you a warning letter to notify your situation; but sometimes not.

1. IP Address

It is the easist and must be recognized by everyone. If those clicks on your ads are originated from the same IP Address as the one used for accessing your AdSense account, your account is flagged.

2. Click Through Rate (CTR)

Normally, Click thru Rate should not excees 10%. Otherwise, Google will flag your account. For your information, normal CTR should ranges from 0.5% - 10%.

3. Physical Location

Google has good tracing software and technology.They can trace traffics origin down to the small town. So, using different computers with different IP address does not secure anything. So, don't try to click your ads in various internet cafes. That will kill you.

4. Cookies

Most home users do not use static IP Address for Internet connection. In most cases just disconnect and reconnect will give you a new IP Address. But don't forget, Google has set cookies on your computer. They can trace these cookies and see whether they originate from the same computer.


5. Click Pattern 1

It is also suspicious when people click on their clicks and then run away immediately (hit-and-run). But normally, people will surf for a while inside your pages and then click on the ads they want.


6. Click Pattern 2

why this computer / IP address / person is so trigger-click-happy on this particular website but never click on the ads on other sites?


7. Click Pattern 3

And why is it that people accessing these sites direct (type-in URL or from bookmark) tend to be very active ad-clickers compared with those referred from search engine or other sites?

8.Other Google Services

Apart from Google Adsense, Google also provide a series of services to us. Don't just think that it is safe if you do not log in your adsense account and click on your ads. What other Google services do they provide to us? Here are some: Gmail (most poeple are using it), Google Earth, Google Calendar, Google Search, Google Toolbar, Google Talk, Google Sitemap, Google Desktop, Blogger, or even Youtube (coz Google has just recently acquired it).


10.Hardware address

Don't you know that your moderm, your lAN card, routers has a serial number which act like a fingerprint? These can be used as tracing evidence by Google. Google is very smart!

11. Search Engine Ranking
Your website is not indexed on any search engine, not linked by any prominent website, but get consistently high traffic? How come people can access your website and click your ads? That will make Google to smell a rat.


12. Webpage design
How about the "Please click a link below" or "donate us by clicking the ads"? These kinds of encouragement is not in line with Google's TOS. Google can use their winning search engine, or even human eyes to check your sites from time to time.


13. Advertisers conversion rate

Ad click is one thing. But does it bring value to the advertisers? If none of the clicks on your site translate to conversion to the advertiser, you are in trouble. First the Smart-Pricing hits, then your AdSense account disabled.

Thursday, December 14, 2006

Advertiser Competition Vs Search Volume

Keyword Popularity is a very useful tool to determine the competition on each keyword. The harder the competition the more expensive its cost. For webmaster or someone who want to promote his site, of course, he should try to find the less competition keywords.

This keyword popularity tool will reveal the Advertiser's Competition and Search Volume. If the Advertiser Competition is very high than the related keywords would be very very expensive.
Try to find The Low Advertiser Competition but high Search Volume. It would be the best result for your budget.

This Tool is completely FREE and made by Adwords Google. Good for your website management.
https://adwords.google.com/select/KeywordToolExternal

Monday, November 20, 2006

Four Online Tools That A Webmaster Should Know

Four Online Tools That A Webmaster Should Know before Publishing Their Sites

  1. Keyword Popularity Checker Keywords are the words and phrases that people use to search for products and services. Our Keyword Popularity Checker provides statistics on how often your keywords and phrases are searched in major search engines. The tool will also suggest other related keywords and phrases that may be of interest.
  2. Meta Tag Generator Checker Meta Tags are used inside the HEAD section of your HTML pages to provide some information about your page to search engines. Not all search engines use Meta Tags, but many do. Listed below is a definition of each Meta Tag and what to enter into the Free Web Submission Meta Tags Generator to create your own Meta Tags.
  3. Web Page AnalyzerThe Free Web Submission Web Page Analyzer tool acts as a search engine robot and displays how a search engine would interpret your web page. The Web Page Analyzer checks your meta tags in addition to your web page content, and will offer advice to improve each. It will also display the keyword density of your web page.
  4. Link Popularity Checker Link Popularity is one of the best ways to measure your website's online visibility and overall Web presence. It is ascertained by the number of web sites that link to your web site and is an important factor in guaging your site's importance, increasing your site traffic and determining your web site's ranking in major search engines like Google.
Follow those Four Steps Systematically. After completing those 4 steps submit your site to search engine.
GOOD LUCK!!!

Sunday, November 12, 2006

I really don't like "The Death of Internet Marketing Website"

I just got an email about Mike Filsaime's Free
Report called - "The Death of Internet Marketing"

I opened and I was a bit curious. I join the death of internet marketing site. This site is not so special. But then I login in the MEMBER AREA and Finally I found an Interesting Facility from this site, "THE PROMOTION TOOLS"

YES, I M VERY GRATEFUL TO THE OWNER FOR SHARING THE EFFECTIVE WAY OF PROMOTING OUR SITE.

http://www.TheDeathofInternetMarketing.com/?see-why=24506

So far, I have been using SOCIAL BOOKMARKS to promote my sites. And this site gives me other way that I have never used before.

thanks to you ,


anto